Join Us at the 2017 Irrigation Show in Orlando!

Show Is Set for November 8-9, Education Conference for November 6-10

Irrigation Show 2017 is the only national trade show designed specifically for irrigation professionals. It’s where the irrigation industry comes together to network, learn and promote irrigation.

Nearly 5,000 distributors, dealers, contractors, consultants and growers are expected to attend this year’s event. You’ll have the opportunity to:

  • Check out innovative products, technologies and services.show2
  • Explore new suppliers.
  • Learn about the latest business trends and irrigation best practices.
  • Network with current business partners and with industry leaders who share the Ohio Irrigation Association’s commitment to efficient irrigation.

For exhibitor information, including booth space fees, assignment, and 2017 floor plan, click here.

Educational Opportunities

While enjoying sunny Orlando, be sure to attend some of the many irrigation seminars and classes that are offered. You’ll learn concepts and practical skills you can implement immediately.

244IrrigationShow2015LongBeach_boxScheduled classes offer:

  • Real-world applications and irrigation case studies.
  • Current techniques, field-tested information and best practices.
  • Instructors with industry expertise and proven teaching experience.

One-hour seminars will provide detailed coverage on a focused topic in landscape irrigation. Seminars are open to all attendees with a full registration. Participants will earn 1.00 CEU for each hour. This year’s topics will include:

  • Irrigating Green Roofs
  • Pressure Regulation to Improve Irrigation Efficiency
  • Basis of Design
  • Top 5 Employment Law Issues Facing Contractors

For a complete list of irrigation education classesclick here.  For a complete list of irrigation seminarsclick here.

A Proven Winner

Attendance at last year’s Irrigation Show was up double digits. Exhibitor presence was strong, and new product introductions were plenty.

In fact, research of past shows has indicated a strong correlation between show attendance and future sales. Specifically, within 12 months of the show:

  • 77% of the attendees purchased a product or service as a result of contacts made at the show.
  • 90% of the attendees contacted exhibitors met at the show.
  • 90% of the attendees visited exhibitor websites based on information from the show.

Check out this promotional video from last year’s Irrigation Show: 


 Sources:

Irrigation Association

Green Industry Pros

Ohio Irrigation Association Annual Meeting at the CENTS Show – Wednesday January 7th

Calling All Irrigation Contractors

You are Invited to the Ohio Irrigation Association’s Annual Meeting

2015 CENTS LogoThe meeting, held in conjunction with the CENTS Show, will be followed by a FREE Reception at Barley’s Brew House.

Ohio Irrigation Association Annual Meeting

When: Wednesday, January 7th

Time: 5:30 pm to 6:30 pm
(reception following at Barley’s Brew House)

Where: The Greater Columbus Convention Center

Reception – Free Beer, Wine, and Food

Join Ohio Irrigation Contractors

Free Beer Illustration

When: Wednesday, January 7th

Time: 6:30 pm to whenever

Door Prizes Courtesy Hunter , Rain Bird & Toro)

Where:

Barley’s Brew House

467 North High Street

Columbus, Ohio

(Across the street from the Convention Center)


View Larger Map

Don’t miss out of the best party of the year. Mingle with old friends, vendors, and manufacturer’s representatives. Hunter, Rain Bird, and Toro personnel will be there as well as the Board of Directors for the Ohio Irrigation Association.

Find out how others fared through 2014. Learn about new products and old tricks. We will have companies from all over the state of Ohio.

Get the latest news and views from experts.

Internet Marketing & Social Media for Irrigation Contractors Presentation

by Tom Barrett

Internet Marketing is Just Plain Confusing!

  • I'd walk a mile for a camel! - Groucho Marx
  • Do you need a website?
  • 80% of consumers have checked you out on the internet before they ever call.
  • This is true for buying a car...
  • ...for buying shoes
  • ...for buying a lawn sprinkler system
  • ...yet 60% of small businesses do not have a website.
  • Looks don't count
  • Search engines count.
  • Top ranking is because of relevancy...
  • ...and newest...
  • ...and closest.
  • The Ohio Irrigation Association's Website
  • Scores a 69 on Marketing Grader
  • It was not expensive.
  • Landscaep Architect's website...
  • ...it is beautiful but Scores a 7...
  • ..and costs a little more,
  • Valley Crest's website...
  • ...scores a 38...
  • ...and costs a lot more.
  • Search 'Ohio Irrigation'...
  • ...ranks #1
  • Search 'Irrigation Ohio'...
  • ...ranks #1
  • Referrals work...
  • Social media is...
  • ....referrals on steriods.
  • We are all connected.me... ....you ..........them.
  • Billboards
  • Radio
  • Direct Mail
  • Twitter
  • Magazine
  • A landscape contractor...
  • Facebook
  • Ohio Irrigation Association on Facebook
  • So - Do YOU need a website????
  • End the confusion
  • Stop wasting Money
  • Give me a call.

On June 12, 2013, I had fun presenting “Internet Marketing & Social Media for Irrigation Contractors” at webinar hosted by the Ohio Irrigation Association.  Here are my thoughts and comments.

Why a Website?
Why Not a Camel?
I’d Walk a Mile for a Camel”

– Groucho Marx

Most irrigation contractors are as confused about website, internet marketing, and social media as Groucho was about Camels. There is an overload of  information available about the which social media channel to use and how to use it.

And a lot of doesn’t work for irrigation contractors.

In this presentation Tom Barrett cleared up a lot of the myths about internet marketing, websites, social media, and email.

Comments

This is excellent information. Just what I am looking for to help my customers.”

– John McKay, Rain Bird

This really cleared up a lot of my confusion. I like seeing the great results we received from our (Ohio Irrigation Association) test of Facebook Advertising.”

– J.C. Wheaton, Centerville Landscaping and Irrigation

Key Points on Internet Marketing

  • Why you, as an irrigation contractor, need a website.
  • You can not judge the effectiveness of a website by its appearance.
  • What you pay for a website varies dramatically and is not always a reflection of its effectiveness in bringing in new business.
  • The audience for your website is both the consumer and the search engines. Here a small change in wording can have a huge impact on being found by an internet search.
  • How social media, and Facebook in particular, can amplify your marketing.
  • Internet marketing is less expensive but more time consuming than conventional marketing.
  • Email converts consumers from looking to buying your product and services.

Here is a copy of the presentation. Feel free to share it with others…

Internet Marketing & Social Media Webinar for Irrigation Contractors

Confused by How to Use Internet Marketing

with Digital Media and Social Media to

Grow Your Business

Free Webinar for Ohio Irrigation Association Members Only

Wed, Jun 12, 2013, NOON – 12:30 PM

Register Today - Hand Drawn BlueGrowing your business with via internet marketing with social media and digital marketing is confusing and often frustrating.

With Facebook, LinkedIn, Twitter, Google+, and Pinterest there are too many marketing choices and most irrigation contractors find themselves into a sinkhole of time wasting activity with little results.

Yet with over 80% of consumers checking out your your business website before ever contacting you, and 60 of all small business having either no website or a poorly designed website.

A well executed digital marketing strategy will put you ‘heads and tails‘ ahead of the competition.

Internet Marketing

This seminar will cover:

  • Websites
    • It is not about the moneyWhy A Website
  • Google
    • Content for Two Audiences
  • The Power of One Multiplied
    • Facebook
    • LinkedIn
    • Twitter
    • Pinterest
  • Converting Traffic into Sales

In this thirty minute seminar you will learn what is most effective in digital marketing and social media specifically for irrigation and landscape contractors. You’ll also learn what not to focus on. You’ll see examples of what has worked for others and end the confusion about social media and digital marketing.
In this webinar you will also learn about the importance of your website. How to leverage your website on social media channels and end the confusion about the best and most affordable ways to promote your business to your customers.

Internet marketing with socia media has never been more affordable for the average business to reach your customers.

Please join me on June 12 for this free thirty minute seminar. You must register for this webinar and is only available to members of the Ohio Irrigation Association.

So if you are not a member you can join today. Click Here to Join

Charge Up You Business ! ! ! Marty Grunder! Motivational Speaker at the Ohio Irrigation Contractor Reception

Marty Grunder ImagesBusiness Builder ! ! !

Motivational Speaker – Marty Grunder!

If you haven’t heard Marty speak here is your chance…

If you have heard Marty speak you will not want to miss out…

…and it’s FREE

5 PM  January 14, 2013- Room D142-143 in the Convention Center

(courtesy of our sponsors Hunter, Rain Bird & Toro)

Marty Grunder, one of the country’s best motivational speakers and green industry consultant, will be delivering a lively and exciting presentation at the Annual Ohio Irrigation Association’s Irrigation Contractor Reception on Monday, January 14th, 2013, 6:30 P.M. at Barley’s Brew House (across the street from the Columbus Convention Center).

Marty is the “go-to” expert for landscape contractors across the country and has helped hundreds of companies achieve success they only dreamed of.

Confluence of . . .

  • Marketing – you cannot achieve anything if your potential clients don’t know about you. Marty knows how to best reach your customers.
  • Motivation – business takes effort but Marty takes the effort out of business to make it fun. Like what you do and do what you love.
  • Management – Managers as leaders (true leaders) motivate others to success. Success is a marathon not a sprint and it takes leadership to succeed.

“I had a great time at your Grow 2010 seminar. I wanted you to know the seminar was the best by far of all the seminars that I have attended. Thank you for the regeneration of my enthusiasm. ”

– Len Dunaway, Green Velvet Sod Farms, Bellbrook, Ohio

Marty has shared his secrets to success with audiences across the country, inspiring them to reach their full potential while also providing his audiences with the kinds of practical advice businesses need in order to prosper. Among those Marty proudly counts as clients are Dow AgroSciences, DUCTZ International, PLANET, Lincoln National Financial Group, National City Bank and The Ohio State University.

Marty discovered his entrepreneurial spirit as a young man with a lawn mower and grew that passion into a multi-million-dollar company. Along that journey, his success story was amplified by The New York Times and acknowledged with numerous honors, including three “Entrepreneur of the Year” awards by various institutions.

He continues to serve as CEO of Grunder Landscaping Co. in Dayton, Ohio, employing and leading more than 40 individuals, but Marty’s true passion lies in working with other CEOs, organizational leaders, and business owners to help them drive results.

Unlike some speakers who speak from third party experience, Marty truly understands the confluence of Marketing, Motivation and Management. He has become the “go-to” expert to help hundreds of companies across North America inspire their leadership teams. Marty is a renowned speaker, business consultant, and author. His book, The Nine Simple Steps to Entrepreneurial Success, was named Business Book of the Year at the 2003 Independent Publisher Awards.

How can Marty help you? If you want to develop strong leaders, clarify strategic visions, and leverage resources to grow sales and market presence, you’ll benefit from his experience as a successful business owner and talented communicator.

 

Irrigation Contractor Reception at the CENTS Show – Monday January 14th

Calling All Irrigation Contractors

You are Invited & It’s FREE

Free Beer Image

Free Beer, Wine, and Food

Join Ohio Irrigation Contractors When: Monday, January 14th

Time: 6:30 pm to whenever

Door Prizes Courtesy Hunter , Rain Bird & Toro)

Where:

Barley’s Brew House

467 North High Street

Columbus, Ohio

(Across the street from the Convention Center)


View Larger Map

Don’t miss out of the best party of the year. Mingle with old friends, vendors, and manufacturer’s representatives. Hunter, Rain Bird, and Toro personnel will be there as well as the Board of Directors for the Ohio Irrigation Association.

Find out how others managed to weather the drought. Learn about new products and old tricks. We will have companies from all over the state of Ohio. Get the latest news and views from experts.

Irrigation 101 Class at the CENTS Show a Huge Success

Irrigation System SplashBy Scott Knowles, President, Wolf Creek Company

Irrigation Class for Future Irrigation Contractors

On a chilly Sunday morning January 22nd, Scott Knowles, president of the Wolf Creek Company,  and John Newlin, owner of  Quality Sprinkler Systems in Lorraine, Ohio, taught a group of twenty-three participants the basics of landscape irrigation installation at the Ohio Nurserymen & Landscape Association Short Courses.  The Ohio Irrigation Association was well represented as our members, Scott and John, lead the students through the process of how to install a landscape irrigation system.

Participants actually constructed a working landscape irrigation system.

Being winter, the irrigation system was constructed in one of the Ohio State campus green houses.  The system consisted of rotor, spray head, and drip zones.  The valves were wired to a controller and they even installed a booster pump!  “This is the phase where it comes together for people”, said Scott. After installation students were shown how to adjust sprinklers and some tips and tricks to finish the job.

Denise Johnson, a leader in the Ohio State University landscape program, requested the class be part of the Ohio Nursery and Landscape Association’s  Short Courses because of member demand.  Due to material, space, and coordination the class size was capped at 20, although Denise let a couple extra in but turned away a few others. “I enjoyed sharing my lifetime experience to help others” said John Newlin.  John also reported that several students approached him the next day on the CENTS trade show floor to compliment him for the class.  Scott Knowles says all the evaluations came back with glowing remarks.  Denise was very happy with the results.Ohio State Greenhouse

Scott organized the event with Denise and arranged for the materials to be on hand.  It was a team teaching effort with knowledge and the wealth of experience these two irrigators have being shared in presentations and lots of questions and discussions.  The most exciting part was the hands on work.  Students practiced gluing pipe, connecting wires, etc before the final project, building a functioning irrigation system!

This is the second successful year of  the Ohio Irrigation Association partnering with the Ohio Nursery and Landscape Association Short Course program.  Last year Scott Knowles and John Newlin conducted an Irrigation Association Landscape Irrigation Auditor program to another full house.  Denise has already asked that we do a class again at the 2013 show.

“I enjoyed sharing my lifetime experience to help others” said John Newlin.  John also reported that several students approached him the next day on the CENTS trade show floor to compliment him for the class.  Scott says the evals all came back with glowing remarks.  Denise was very happy with the results.